Scalable and CAPEX-light business model
Aiforia offers a scalable business model based on SaaS (software as a service). Fees are both annual and usage based. The annual fee covers the usage of the platform and is determined by the amount of cloud storage as well as user numbers, while the usage-based fees are determined by the complexity of the customer’s project or analysis, and are based on prepayments.
Once the platform, AI-models and the respective viewers have been developed they can be sold widely without additional development costs. Outsourced cloud services enable low capex and very high capacity to meet customer demand.
Aiforia's customer stickiness is high - once software is integrated to laboratory use, there's high motivation to maintain it.
Aiforia has multiple sales channels: direct and partner sales strategies are used for both preclinical and clinical customers. OEM (original equipment manufacturer) partners (e.g. manufacturers providing imaging devices that use Aiforia image analysis technology as part of their solution) negotiate directly with the potential customer, offering Aiforia as a third party software provider when the service is delivered.